{
 "url": "https://activatedigital.ai/knowledge/regulation/packaging-ppwr",
 "title": "Does Packaging Need a DPP? PPWR QR Codes and the Single-Carrier Rule",
 "description": "PPWR is not a packaging DPP. Understand Article 12 QR/data-carrier rules, phased dates and when one carrier must serve product and packaging.",
 "territory": "reg",
 "category": null,
 "direct_answer": "**No. The Packaging and Packaging Waste Regulation does not create a general “packaging Digital Product Passport”.** Regulation (EU) 2025/40 applies from **[12 August 2026](https://activatedigital.ai/knowledge/data)**, but its Article 12 creates a different digital-information architecture from a passport.",
 "last_verified": "2026-09-03",
 "verified_label": "Last verified",
 "datePublished": "2026-09-03",
 "dateModified": "2026-09-03",
 "legislation": [
  {
   "@id": "https://activatedigital.ai/knowledge/regulation/packaging-ppwr#legislation-32025r0040",
   "celex": "32025R0040",
   "name": "Regulation (EU) 2025/40 - PPWR",
   "legislationDate": "2024-12-19"
  }
 ],
 "primary_sources": [
  {
   "url": "https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=OJ:C_202603084",
   "name": "Commission Notice C/2026/3084"
  }
 ],
 "glossary_terms": [
  "https://activatedigital.ai/knowledge/glossary#data-carrier",
  "https://activatedigital.ai/knowledge/glossary#delegated-act",
  "https://activatedigital.ai/knowledge/glossary#digital-product-passport",
  "https://activatedigital.ai/knowledge/glossary#espr",
  "https://activatedigital.ai/knowledge/glossary#gs1",
  "https://activatedigital.ai/knowledge/glossary#gs1-digital-link",
  "https://activatedigital.ai/knowledge/glossary#implementing-act",
  "https://activatedigital.ai/knowledge/glossary#ppwr",
  "https://activatedigital.ai/knowledge/glossary#qr-code"
 ],
 "watch": [],
 "decisions": [],
 "alternates": {
  "html": "https://activatedigital.ai/knowledge/regulation/packaging-ppwr",
  "markdown": "https://activatedigital.ai/knowledge/regulation/packaging-ppwr.md",
  "json": "https://activatedigital.ai/knowledge/regulation/packaging-ppwr.json"
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}