{
 "url": "https://activatedigital.ai/knowledge/guides/product-data-worth-fixing-once",
 "title": "Which Product Facts Actually Change a Business Decision?",
 "description": "Only two attributes in an apparel catalogue pay off in more than one place. Three more look as though they do and fail silently in both directions.",
 "territory": "impl",
 "category": null,
 "direct_answer": "Sort your attributes by how many destinations one correct value serves. There are four groups and they behave completely differently.",
 "last_verified": "2026-08-30",
 "verified_label": "Sources as at",
 "datePublished": "2026-08-30",
 "dateModified": "2026-08-30",
 "legislation": [],
 "primary_sources": [],
 "glossary_terms": [
  "https://activatedigital.ai/knowledge/glossary#carbon-footprint",
  "https://activatedigital.ai/knowledge/glossary#digital-product-passport",
  "https://activatedigital.ai/knowledge/glossary#economic-operator",
  "https://activatedigital.ai/knowledge/glossary#gpsr",
  "https://activatedigital.ai/knowledge/glossary#gs1",
  "https://activatedigital.ai/knowledge/glossary#gs1-digital-link",
  "https://activatedigital.ai/knowledge/glossary#gtin",
  "https://activatedigital.ai/knowledge/glossary#sku",
  "https://activatedigital.ai/knowledge/glossary#unique-product-identifier"
 ],
 "watch": [],
 "decisions": [],
 "alternates": {
  "html": "https://activatedigital.ai/knowledge/guides/product-data-worth-fixing-once",
  "markdown": "https://activatedigital.ai/knowledge/guides/product-data-worth-fixing-once.md",
  "json": "https://activatedigital.ai/knowledge/guides/product-data-worth-fixing-once.json"
 }
}
